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San Francisco Destination guide

As the world leader in travel experiences since 1947, we connect you to the real San Francisco in a way like no other.
A forward-thinking haven for techies, artists, dreamers and schemers, San Francisco is a city where you can dare to be different. Our San Francisco tours dive into the sunshine and good vibes of this Golden City, and you’ll be awed by the diverse culture, cuisine and architecture. We’ll start with the most iconic of San Francisco attractions - the Golden Gate Bridge - then catch a historic cable car past the candy-coloured Victorian houses, wander by the ornate temples of the country’s oldest Chinatown, and shop up a storm in bustling Union Square. You can’t forget about the natural highs of this coastal city, and we’ll take you down to Fisherman’s Wharf to spot sea lions and pick up crab roll, then sail across the glittering bay to the famous Alcatraz prison. Stroll through the stunning gardens of Golden Gate Park and at the end of the day, kick back in a cosy cocktail bar and watch the enchanting San Fran fog roll in. 
Travel with us and unlock the infinite possibilities thanks to our exclusive Trafalgar Highlights.
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"From lush parks and golden beaches to buzzing neighbourhoods and historic streets, I could never choose just one favourite place in San Francisco - so join me and see it all!"
Travel Director
San Francisco at a glance
San Francisco is a multicultural haven, where you can go from the iconic Golden Gate Bridge to candy-coloured Victorian Houses, from the country's oldest Chinatown to the retro Italian trattorias of North Beach, and from the lush parklands to the sea lions of Fisherman's Wharf. Join your expert Trafalgar Travel Director and get under the surface of this extraordinary Golden City.
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What to pack for San Francisco

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Coffee mug

As one of the country’s greenest cities, San Francisco is working to reduce waste, including banning disposable coffee cups. Follow their lead and bring your own reusable mug.

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Reusable bags

San Francisco has also banned plastic bags in stores, so remember to bring your own reusable bags or a day pack if you plan on getting some retail therapy.

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The Golden City is lined with beautiful sandy beaches and incredible surf, and you’ll definitely want to pack your swimsuit and take advantage of the sunny weather.

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Comfortable shoes

Whether you’re wandering through the massive parks or hitting the vibrant streets, you’ll need a good pair of walking shoes on your San Francisco holiday.

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Layered clothing

Although the city is famed for its gorgeous sunshine, it can get chilly, especially if you run into Karl the Fog! Bring some warm layers and stay cosy.

Other things to know before you go

Depending on your nationality, you'll need a valid passport and may also need visas to enter. Please check this well in advance of your trip departure date here. Some countries also require passports to have 3-6 months left on them before the given expiry date, so be sure to double check this before booking your travels.

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